During Haute Couture Week in Paris in January 2025, Boucheron dazzled the world of luxury by unveiling its new High Jewelry collection. Blending tradition and innovation, the Maison introduced Histoire de Style 2025: Untamed Nature, a magnificent ode to the raw beauty of flora and fauna. Inspired by the wonders of the natural world, this collection reinvents insects and wild plants as precious masterpieces, celebrating the freedom, power, and delicacy of nature. Step into a universe where each piece of jewelry tells a fascinating story, brought to life by Boucheron’s unparalleled craftsmanship.
A Wild Nature at the Heart of Place Vendôme
Since its founding in 1858 by Frédéric Boucheron, the Maison has continuously pushed the boundaries of jewelry creativity. As the first jeweler to establish itself on Place Vendôme, it remains an essential reference in the world of high jewelry. Nature has long been a source of inspiration for the jewelers of Place Vendôme, and Frédéric Boucheron was no exception. However, he distinguished himself through his unique vision of nature as a living, untamed force. It was this raw and unrefined aspect of nature that captivated him, and Boucheron’s archives abound with motifs of ivy, thistles, ferns, flies, and bumblebees.
This year, Claire Choisne offers a fresh perspective on this vision, honoring it while introducing an entirely new dimension. Her 28 innovative creations invite nature to assert itself and intertwine with the body, blurring the boundaries between the human form and the surrounding ecosystem. Boucheron presents this High Jewelry collection as a true living encyclopedia of nature.
Under the expert eye of Claire Choisne, nature flourishes through the reinterpretation of iconic plants from Boucheron’s archives. Lingonberry, a symbol of resilience, transforms into a modular necklace where each branch gracefully follows the body’s curves thanks to a meticulous articulation system. Oats, evoking abundance, inspire an exquisitely delicate hair jewel, while the thistle, true to its austere beauty, comes to life in a breathtakingly realistic brooch. Cyclamen and fuchsia reveal their airy elegance through earrings with openwork petals, while wild carrot illuminates the collection with a radiant brooch. Ivy, a symbol of passionate love, wraps around the body as a flexible bracelet and transformable jewelry, while laurel, associated with immortality, is expressed through lightweight and modular earrings. Mallow and reed celebrate finesse and flexibility, each detail crafted to capture nature’s organic beauty. Finally, the thorny rosebush, far from blooming roses, unfolds in an iconic necklace where each leaf seems infused with life, capturing the very essence of vegetation in the timeless brilliance of gold and diamonds.
Insects: Symbols of Regeneration and Power
Symbolizing renewal and natural balance, the bumblebee is reimagined in a multi-wear piece of rare elegance. Crafted in white gold and adorned with diamonds, onyx, mother-of-pearl, and black lacquer, this insect features delicate wings sculpted from rock crystal, finely engraved to replicate their natural veins. A clever mechanism allows this piece to be worn as a brooch or a double-finger ring, adapting to any occasion.
The majestic stag beetle, a symbol of power and strength, stands out with its bold design. Fully paved with diamonds and accented with black lacquer, this piece can be worn as a double-finger ring or a brooch. A locking system, activated by a diamond-set button, adds a technological dimension to this tribute to nature.
Inspired by the delicate beauty of a nocturnal butterfly, Boucheron transforms this mystical creature into a brooch that can also be worn as a hair jewel. Its wings, sculpted from white and gray mother-of-pearl, are hand-engraved to replicate their natural patterns. Baguette-cut diamonds and touches of black lacquer enhance the sophistication of this creation.
A Collection for Connoisseurs and Enthusiasts
Untamed Nature transcends the boundaries of High Jewelry, offering a dialogue between heritage and innovation. Each piece embodies a perfect balance between art and technology, captivating both seasoned collectors and lovers of unique jewelry. By unveiling this spectacular collection, Boucheron reaffirms its status as a pioneer of luxury jewelry, celebrating the grandeur of the natural world and the mastery of human craftsmanship.