When haute horlogerie meets pop-street art -reimagined for women
An Icon Reinvented
The Crazy Hours is one of Franck Muller’s most iconic complications: numerals arranged randomly on the dial, coming to life every hour to reveal the correct time in a visual ballet as surprising as it is elegant. Since its creation, this watch has become far more than a technical feat- it is a signature, a celebration of the Swiss manufacture’s creativity. For the 2026 edition of the World Presentation of Haute Horlogerie (WPHH), Franck Muller takes a new step by unveiling a feminine version of its collaboration with Jisbar, a French artist whose pop-street visual language is instantly recognisable.
Same Artistic DNA, New Aesthetic Reading
Available in two sizes :32 mm and 35 mm, on a white strap, this new interpretation is not about softening. It proposes a shift in creative expression: the same visual power, a new aesthetic reading. The tones have been revisited by Jisbar in a more feminine register, while preserving the chromatic intensity and graphic strength that define his universe.
The dial has been designed as a work of art in its own right. Twelve elements from Jisbar’s universe were selected, deconstructed, and recomposed to create a unique composition, establishing a direct link between contemporary art and haute horlogerie. Each detail evokes an artwork, each artwork extends a narrative, and together they form a singular visual presence on the wrist.
“The masculine version spoke of power. This one speaks of something even rarer: strength that does not need to justify itself.”
Jisbar
Art as Complication
Since 2025, Jisbar has been collaborating with Franck Muller in an approach where art extends the expressive power of watchmaking. Born in 1989, this French artist develops a pop-street style blending artistic references, contemporary culture, and graphic energy. With Franck Muller, this vision takes on a unique dimension: the dial becomes a surface of expression, and the watch, a highly artistic collector’s item.
“A watch dial is the most constrained format there is. That’s also why it’s the most exciting -when art fits into 32 millimetres, it becomes portable.”
Jisbar
Nicholas Rudaz, CEO of Franck Muller Geneva, summarises the philosophy of the collaboration perfectly:
“Franck Muller created the jumping hour complication. Jisbar added an artistic visual complication.”
Nicholas Rudaz, CEO, Franck Muller Geneva
Limited Edition, Fully Embraced Exclusivity
This collaboration is rooted in a fully embraced approach to exclusivity, where rarity is not merely a driver of desire, but the natural expression of a creation crafted to the highest standards. The edition is released as a limited series: 25 gold pieces in 32 mm, 25 gold pieces in 35 mm, 50 steel pieces in 32 mm, and 50 steel pieces in 35 mm-150 watches in total, available in steel and gold.
Presented in world premiere at WPHH, at Watchland, Geneva, on April 14, 2026, it will subsequently be available through official Franck Muller retailers.
“Franck Muller made the hands jump. I broke down the walls between art and luxury.” Jisbar
