Francéclat (Professional Committee for the Development of Watchmaking, Jewellery and Tableware) offers brands in these sectors a wide range of creative and strategic tools: trend books, moodboards, style studies, and more. Published annually, the Influences trend book is the cornerstone of this initiative. It projects major societal shifts and consumption patterns 18 to 24 months into the future, translating them into cross-sector trends, talent portraits, and color/material moods. On June 12 in Paris, I was invited to the press presentation of the Influences 2027 trend book. Let’s explore together the creative directions that lie ahead.
This forward-looking study was divided into three distinct booklets, each dedicated to one of our sectors—watchmaking, jewellery, and tableware—to address the specificities of each industry in terms of craft and design, offering relevant and tailored insights and inspiration. The project was collaboration with the foresight agency LeherpeurParis, enriched by a team of expert designers from our sectors and students from the Tané School in Ploërmel and the Provençal School of Jewellery in Aix-en-Provence. Together, they translated these insights into tangible and innovative creative directions.
We are entering an era of creative tensions, where timelines intertwine and contrasts no longer oppose, but instead, converge. Time now unfolds in layers—interwoven rhythms where the past inspires the future, the local redefines the global, and rationality coexists with imagination. In this shifting context, every paradox becomes an opportunity. What once seemed irreconcilable now unites to open new paths. The artisanal converses with the industrial, and humor finds its place within chaos; these unlikely alliances redraw the contours of our world—not in straight lines, but through intersecting trajectories.
In these layered times, medieval and archaic remnants meet contemporary visions; the precision of the machine blends with the sensitivity of the hand. Space exploration is reimagined through the lens of Earth, where the infinitely vast meets the infinitesimally small, offering a new reading of the stellar. Meanwhile, joy—tinged with humor and irony—illuminates the world’s disorder.
Themes for 2027: Four Key Directions
The themes explored in Influences 2027 include:
- Futur Archéologique (Archaeological Future)
- Artisanale Intelligence (Artisanal Intelligence)
- Joyeux Chaos (Joyful Chaos)
- Terra Astra
I’ve shared on my Instagram a selection of visuals and pieces created to illustrate these themes, which you can discover here:
🔗 Instagram Post
Futur Archéologique
This vision proposes a fusion of ancient heritage with futuristic projection. By revisiting ancestral archetypes and rituals, it transforms archaism into a source of innovation. Like a contemporary archaeological site, it digs into collective memory to bring forth a modernity rooted in deep cultural layers. History becomes a tool for imagining new perspectives, blending archaeology, technology, form, and function in a fluid temporality.
Artisanale Intelligence
Between industrial standardization and artisanal uniqueness, a new balance emerges. Craftsmanship—rooted in local traditions and unique know-how—becomes a source of innovation in a world undergoing transformation. This concept celebrates the complementarity of hand and machine, radical creativity and human authenticity. It values what technology alone cannot replicate: the soul of the gesture and the richness of heritage, shaping a future that is both high-tech and deeply human.
Joyeux Chaos
In a world weighed down by constraints, this theme opens a liberating escape through excess, kitsch, and the absurd. Moving away from the pursuit of perfection, it embraces a joyful, cathartic, and transgressive maximalism. Irony becomes both refuge and poetic weapon, lightening reality, stimulating imagination, and championing spontaneous expression. It’s an invitation to embrace chaos as a creative engine and space of emancipation.
Terra Astra
A sensory and futuristic journey where luxury, poetry, and science fiction intertwine. From the Earth’s forgotten fragments, a new aesthetic emerges—hybrid, baroque, cosmic. Extraterrestrial materials and advanced technologies merge to create forms inspired by biomimicry and haute couture. Terra Astra sketches a visual and emotional odyssey between Earth and stars, where waste becomes treasure and the unknown is a boundless source of wonder.
Legal Notice
“Excerpt from the Influences 2026 trend book by Francéclat, created in collaboration with A3, Alban Behagle, Vincent Bergerat, Michel Berra, Clémence Birot, Itise, Fabienne Jouvin, Florence Lehmann, Mathilde Meneau, Marine Meudec, Louise Montillet, François Quentin, and Nathalie Sokierka.”
