Boucheron: Quatre Classique Tube

In 2004, Boucheron boldly redefined the rules of jewelry design with the creation of a singular ring. A daring composition of four distinct motifs – the Double Godron, Clou de Paris, Line of Diamonds, and Grosgrain – came together in unexpected harmony, giving birth to the Quatre collection. This graphic and architectural design distilled the spirit of the Maison into a modern icon: powerful, protective, and unmistakably Boucheron.

Two decades on, Quatre continues its evolution. For its 20th anniversary, Creative Director Claire Choisne introduces a new chapter: Quatre Classique Tube. Amplifying the original aesthetic, the pieces are now structured around a bold polished gold tube – a pure, linear form that adds a sculptural dimension to the collection’s already architectural identity. Minimalist yet complex, they echo contemporary design while staying true to the Maison’s heritage.

The standout creation is an exceptional torque necklace, its voluminous tubular structure balanced by the iconic Quatre motif at its center. In a high jewelry interpretation, this central motif is entirely paved with diamonds in an exercise of technical mastery and artistic precision. Each of the four signature patterns is reimagined through a different diamond cut: princess for Clou de Paris, baguette for Grosgrain, round for Double Godron – with the Line of Diamonds remaining unchanged. Together, they form a glittering monochrome sculpture on the body.

Other new designs include a sculptural bracelet and an edgy two-finger ring, both embodying the same graphic spirit. The ring, in particular, is conceived as two cylindrical bands of polished gold, with the four Quatre motifs appearing to slide down the tubes until they rest at the center of the hand – a totemic statement of style.

Five more designs extend the collection further: two supple neck rings, a sleek bangle, a ring, and a pair of hoop earrings. Each one celebrates the distinct codes of Quatre – the yellow, white, and pink gold, the brown PVD, and the four graphic patterns – interpreted with streamlined boldness. Concealed clasps and ergonomic design ensure comfort and ease of wear, while rotating motifs and open structures add movement and versatility.

Boucheron is also expanding the line with new arrivals: a Quatre bolo tie necklace with an adjustable central slide motif, a pair of modular stud earrings that double as garment clips, and refined mini hoops – all showcasing the collection’s signature craftsmanship and inventive spirit.

To mark this evolution, Boucheron unveils a new campaign, Into The Tube, featuring global ambassadors Alexa Chung, Mila Al Zahrani, Han So-Hee, and Xiao Zhang. The visual universe plays with scale, form, and architecture – a nod to the collection’s bold new silhouette.

More than jewelry, Quatre has always been an attitude. Uniting past and future, savoir-faire and innovation, it remains timeless yet ever evolving – and now, with Quatre Classique Tube, more iconic than ever.